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MASCO Code
2432
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Public Relations Professionals
Public Relations Professionals improve, advise or apply operational methods to build, maintain and manage communications between an organisation and the public.
Starting Basic Salary
Yearly Increment
Minimum 6% Yearly
Tasks
Managing press conferences, draft press releases, briefing notes and information publications, exhibitions and annual reports.
Writing and editing press releases, in-house newsletters, speeches, articles and annual reports.
Maintaining and updating information on the organisation’s website.
Preparing and supervising the production of publicity brochures, handouts, promotional videos, photographs, films and multimedia programmes.
Responding to queries from individuals, journalists and other organisations.
Giving briefings at presentations, press conferences, radio and television interviews, and meetings.
Developing and maintaining good working relations with the media, including local and national newspapers, magazines, radio and television.
Organising special events such as press conferences, exhibitions, open days, tours, competitions and sponsorship.
Fostering community relations through events such as open days and involvement in community initiatives.
Focusing on improving the well-being of individuals, families and the community.
Planning research and evaluation.
Enhancing knowledge and coordinating work performance.
Performing related tasks.
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