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Introduction Of MASCO Structure Of Classification Starting Salary Guidelines
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Major Group
3
Technicians and Associate Professionals
Sub-Major Group
35
Information and Communications Technicians
Minor Group
351
Information and Communications Technology Operation and User Support Technicians
Unit Group
3512
Information and Communications Technology User Support Technicians
Minor Unit Group
MASCO Code
3512-04
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Communications Assistant (ICT) supports an organisation’s communications and public relations activities, particularly through digital channels. They are responsible for creating and managing content for websites, social media, newsletters, and press releases, as well as monitoring media coverage and assisting with marketing and promotional initiatives. The role involves coordinating with ICT and marketing teams to ensure consistent and effective communication across platforms.
Tasks
Draft and edit content for newsletters, websites, social media, and other digital and print communications materials.
Coordinate internal and external communications and support public relations activities.
Assist in implementing communication strategies and campaigns.
Assist in organising promotional, corporate, and multimedia events.
Monitor and prepare basic reports on the performance of communication campaigns.
Provide administrative support to internal teams.
Support the development of multimedia and digital content.
Skills
Basic
Active listening and comprehension skills.
Excellent written and verbal communication skills.
Organisational and administrative abilities.
Time management and ability to handle multiple tasks.
Specific
Ability to troubleshoot common computer and software issues.
Knowledge in search engine optimisation (SEO) techniques to optimise digital content.
Proficiency in creating basic graphic designs using tools.
Proficiency in managing social media platforms and scheduling tools.
Proficiency in operating and managing content management systems.
Proficiency in using analytics tools to monitor and report on digital performance.
Additional Info
QUALIFICATION
Bachelor’s degree or equivalent
Related Courses
Claimable Course
e-Latih Online Course
Madani TVET Course
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