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MASCO Code
2542-06
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Creative, Performing and Media Production Directors lead and manage the visual and artistic aspects of creative projects across media platforms. They develop overall design concepts, ensure visual consistency, and oversee production to deliver engaging and high-quality content, coordinating teams and collaborating with stakeholders to realise the creative vision.
Tasks
Develop and implement the overall creative vision and visual strategy for projects, campaigns, or media productions.
Lead, mentor, and manage a team of designers, animators, and creative professionals.
Oversee the production pipeline, ensuring timely delivery of high-quality 2D, 3D, and animated content.
Review, approve, and provide feedback on artwork, layouts, animation sequences, and final visuals.
Collaborate with directors, producers, marketing, and other departments to align on creative objectives.
Ensure all work meets quality standards, artistic direction, and technical requirements.
Conceptualise and develop storytelling elements and visual designs for various creative media.
Present creative concepts and project updates to clients or stakeholders.
Apply industry trends, new techniques, and technologies to enhance creative outputs.
Skills
Basic
Creativity and attention to detail in visual development and execution.
Critical thinking to evaluate creative strategies and decisions.
Leadership and team management to guide creative teams effectively.
Strong communication and presentation skills for client and team interactions.
Time management and ability to meet tight deadlines under pressure.
Specific
Ability to interpret scripts and storyboards into compelling animations.
Familiarity with video editing, motion graphics, and post-production processes.
Knowledge in user experience (UX) principles for digital media design.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and other digital design tools.
Proficiency in design for mobile games and interactive media.
Proficient in graphic design and composition for various media.
Skilled in 2D, 3D, and computer animation for creative content.
Skilled in branding and creating consistent visual identities.
Strong understanding of typography, colour theory, and visual hierarchy.
Additional Info
QUALIFICATION
Bachelor’s degree or equivalent
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