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2
Professionals
Sub-Major Group
24
Business and Administration Professionals
Minor Group
242
Administration Professionals
Unit Group
2421
Management and Organisation Analysts
Minor Unit Group
MASCO Code
2421-04
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Market Research-Business Analyst
Market Research-Business Analyst (Organisation) assists an organisation in enhancing efficiency and addressing operational challenges by analysing structures, methods, systems, and procedures. They collect, interpret, and evaluate data on market conditions to support strategic planning and informed decision-making, helping the organisation identify trends, forecast outcomes, and uncover opportunities for growth or improvement.
Tasks
Gather, interpret, and analyse market and business data to support strategic planning and informed decision-making.
Analyse and evaluate organisational systems, structures, methods, and workflows to identify inefficiencies and areas for improvement.
Identify market trends, operational issues, and performance gaps using data analysis and business insights.
Assist in developing strategies and operational plans to improve organisational efficiency and overall business performance.
Prepare reports, findings, and visual presentations for management and other stakeholders.
Engage with stakeholders to gather, clarify, and assess business and organisational requirements.
Provide recommendations to improve processes and address organisational problems.
Collaborate with cross-functional teams to implement business solutions and improve coordination across departments.
Evaluate and refine business processes to improve outcomes and organisational effectiveness.
Skills
Basic
Critical thinking for evaluating complex information and making sound judgments.
Effective verbal and written communication to present findings clearly.
Good organisational skills with the ability to work independently or collaboratively.
Proficiency in Microsoft Office tools, including Excel and PowerPoint.
Strong analytical and problem-solving skills to interpret data and identify insights.
Specific
Ability to analyse market trends and business patterns to support forecasting and strategic planning.
Ability to conduct business analysis to identify organisational needs and recommend suitable solutions.
Ability to engage and manage stakeholders across business improvement initiatives.
Ability to interpret large datasets to support informed decision-making.
Competency in business performance analysis to identify gaps, issues, and improvement opportunities.
Knowledge in business management principles to support strategic and operational planning.
Proficiency in business process modelling techniques to improve organisational operations.
Proficiency in data analysis tools.
Additional Info
QUALIFICATION
Bachelor’s degree or equivalent
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MASCO
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