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Major Group
2
Professionals
Sub-Major Group
21
Science and Engineering Professionals
Unit Group
2166
Graphic and Multimedia Designers
Minor Unit Group
MASCO Code
2166-01
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E-Commerce Web Designer creates and optimises digital shopping experiences by designing user interfaces and overall user experiences for e-commerce websites. They develop visual and interactive content across online platforms, collaborate with marketing and development teams to maintain brand consistency, and analyse user behaviour to enhance usability, conversion rates, and website performance. Their work ensures designs are responsive, mobile-friendly, and aligned with current e-commerce trends.
Tasks
Design and maintain user interfaces and user experiences for e-commerce websites.
Create visual, promotional, and multimedia assets for online platforms and marketplaces.
Collaborate with marketing, development, and content teams to implement design solutions and maintain brand consistency.
Conduct A/B testing and analyse user behaviour to improve usability, website performance, and conversion rates.
Ensure website layouts and visuals are responsive, mobile-friendly, and support online visibility.
Develop design concepts, sketches, layouts, and illustrations for web pages.
Monitor and apply current e-commerce and design trends to improve the online shopping experience.
Skills
Basic
Ability to manage and prioritise multiple projects to meet deadlines.
Basic knowledge of HTML and CSS for web design implementation.
Critical thinking and problem-solving skills for addressing design challenges.
Effective time management to handle concurrent design tasks efficiently.
Proficiency in design tools such as Figma, Adobe XD, Photoshop, Illustrator, and Canva.
Specific
Ability to analyse user behaviour, website performance, and campaign insights.
Competency in front-end web design using JavaScript and Cascading Style Sheets (CSS).
Knowledge of current e-commerce trends, digital tools, and online marketplaces.
Knowledge of responsive design, mobile-friendly web design, search engine optimisation (SEO), and basic web accessibility requirements.
Knowledge of user interface and user experience (UI/UX) principles for optimising site navigation and online shopping journeys.
Proficiency in creating visual and graphic content using design tools.
Proficiency in designing e-commerce websites using platforms.
Additional Info
QUALIFICATION
Bachelor’s degree or equivalent
Related Courses
MASCO
Hi, I can assist you with questions related to the Malaysia Standard Classification of Occupations (MASCO).
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