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Major Group
1
Managers
Sub-Major Group
15
Information and Communications Technology Managers
Minor Group
151
Information and Communications Technology Managers
Unit Group
1511
Information and Communications Technology Managers
Minor Unit Group
MASCO Code
1511-17
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Content Manager (ICT) plans, develops and oversees the management of digital content related to information and communications technology, ensuring that technical information is accurate, accessible and appropriate for intended audiences. The role coordinates the creation, editing and publication of ICT-related content across digital platforms, works with technical and communication functions to align content with organisational objectives, and monitors performance to improve reach and effectiveness. It also ensures compliance with legal, policy and data security requirements, including the moderation and filtering of inappropriate or unlawful online content.
Tasks
Develop and implement content strategies for Information and Communications Technology (ICT) products and services.
Oversee the creation, editing, and publication of technical content including articles, blogs, manuals, frequently asked questions (FAQs), whitepapers, and case studies.
Collaborate with Information Technology (IT), marketing, and product teams to ensure content accuracy and alignment with business objectives.
Plan and oversee content calendars to ensure timely publication across digital platforms.
Develop and implement search engine optimisation (SEO) strategies to enhance online visibility.
Analyse website traffic and user engagement data to inform content strategy and improve effectiveness.
Ensure consistency in tone, style, and messaging across all content channels.
Oversee the governance and utilisation of content management systems (CMS) and coordinate with web development teams.
Identify new content opportunities and foster community engagement.
Ensure compliance with copyright, data privacy, and company policies.
Skills
Basic
Ability to conduct research and translate complex technical information into user-friendly content.
Attention to detail to ensure content accuracy and quality.
Basic ICT knowledge and understanding of technical terminology.
Excellent written and verbal communication skills.
Strong organisational and time management skills to manage multiple content projects.
Specific
Knowledge of analysing digital content performance using tools such as Google Analytics.
Knowledge of copyright, data privacy, and digital content regulations in Malaysia.
Knowledge of Information and Communications Technology (ICT) industry trends, software development life cycle, and technical terminology.
Knowledge of project management methodologies including Agile and Scrum for content initiatives.
Knowledge of web technologies including Hypertext Markup Language (HTML) and Cascading Style Sheets (CSS).
Proficiency in managing and overseeing digital content using content management systems such as WordPress, Joomla, or Drupal.
Proficiency in managing social media channels and online communities for ICT products.
Proficiency in planning and managing content marketing strategies and campaigns.
Working knowledge of graphic and multimedia editing tools such as Adobe Photoshop, Illustrator, or Canva.
Additional Info
QUALIFICATION
Bachelor’s degree or equivalent
Related Courses
Claimable Course
e-Latih Online Course
Madani TVET Course
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